Stressed about Love? :: Advice, Solutions, Escapism
Amway: My Brush with the Great Pyramid by Max Barclay :: advice for freelancers ::
Advice, Solutions, Escapism

Amway: My Brush with the Great Pyramid

Introductions to exciting and rather ambiguous business opportunities have been offered to me at least twice in my life. The first time this happened I was a student, and therefore an easy target for the friend who brought the proposal to my door. They wouldn’t tell me what it was – just that it involved no selling. If I kept an open mind and came along to an introductory meeting, all would become clear. The fact that there was to be no selling made it tempting. I have never been a salesperson, nor would I want to be. Frankly, I needed the money, and I wanted to find something flexible to help me get my hands on some additional revenue.

I soon found out that the ‘no selling’ line was, as far as I could determine, a little further from the truth than I would have liked. On the evening of the introductory meeting, my friend and his wife drove me to a hotel with conferencing facilities. Many other people were arriving at the same time, and it was easy to spot the ones who didn’t really know why they were there. They looked as bemused as me. The Amway “IBOs” (Independent Business Owners) like my friend were eagerly looking around for the familiar faces of those who had joined at the same time as themselves. People were over-friendly and excited, which I must confess, built up a feeling of eager anticipation in me. I began to want to be convinced by the product (whatever it was) so I could join the club. At this stage I still had no idea it was an Amway meeting. I found out soon enough.

We were all seated in a large hall and the show began. It was a well organised and well-rehearsed presentation. Films were shown on the large screen, focussing on the successes of the company. Normal people talked about how their lives had been transformed by the vast sums of money they had made in a relatively short period of time. We were shown images of stables, sports cars and swimming pools, and reminded that once the money started coming in, it never stopped, whether we wanted it to or not! An energetic host bombarded us with positive statements, and stroked our egos by telling us that we were already half way there because we had the business sense to turn up! All we had to do was buy a kit and start selling to our friends and family. No cold calling! Many were convinced and coughed up there and then. I felt rather awkward about not buying a kit on the spot, because if I had my friend would have gone up a notch on the earning scale by introducing me.

That’s the hook. That’s why the family and friends thing works so well. If you offer stuff to a stranger, they feel almost obliged to turn you down if you are cold calling. No sale. If you go to a friend or relative, they may feel more awkward about saying no. Sale. Additionally, if a friend or relative attempts to introduce you to Amway, they are instructed to recite the tried and tested phrases; just enough to convince you to go along to an initial meeting. By the time you find out what is involved you feel almost obliged to sign up because they have had to sit through the whole thing with you and you don’t want to let them down.

Amway is one of the largest and most successful pyramid schemes, and it is true that it has worked for many people. However, I get the impression that the most successful people are salespeople at heart; or they have no scruples about selling to their friends, who in turn must be successful in their sales activities. If anyone ever asks you if you are interested in a business opportunity that involves no selling, but they won’t be drawn on the details, you’re probably about to be talked into going to an Amway meeting.

You can explore the Amway opportunity and decide for yourselves, by visiting, where the company “invites you to examine and compare what makes Amway one of the best business opportunities in the world”.


Pros: You can make money from your family and friends.
Cons: You are encouraged to make money from your family and friends on a regular basis, unless you fancy cold-calling on doorsteps. Both prospects leave a rather bitter taste in my mouth.

© Copyright 2003 Max Barclay
Max Barclay is the editor of I NEED SOME He has worked as a graphic designer in the South of England for thirteen years, and is a Director of Tinstar Design Ltd.

[top of page] [advice] [solutions] [escapism] [goodies] [stress relief] [resources] [home] [go back]

[money] [love] [home]
[goodies] [stress relief]
[resources] [contact us]

I Need Some Space shortcuts and links

Money-related articles on
Job Hunting: Boost Your Job Search with the Buddy System
Life Coaching Tips: The Great American Dream Challenge
Write a professional CV, Resume writing: Writing an Effective CV or Resumé; a Brief Guide
Freelance writing: Good Reasons Why You Can’t Rely on Your Spellchecker
Write a professional CV, Resume writing: 9 Tips on Creating a Professional E-mailed Job Application
Freelance employment: Putting Objectives in Check
Freelance employment: Amway: My Brush with the Great Pyramid
Freelance writing: An Interview with Nancy Hendrickson, author of "Secrets of a Successful Freelancer"
Freelance proofreading: So... You Think You Want to Be a Freelance Proofreader…
Freelance employment, making money at home: FAQ: The Reality of Working at Home
Career test: An Irreverent Critique of Career Testing
Career change: Is it Time for a Job Change?
Career change, career test: My Career is in The Doldrums. Do I need a Coach or a Therapist?
Career change, career test: Searching For Your Calling. Quest or Curse?
Fear of Meetings: Not Another Meeting!
Internet marketing: How to Successfully Network Online
Freelance graphic design: Sell Your Services to Businesses That Don't Have a Web Site
Sales copy writing, reading body language: It's Not What You Say But How You Say It
Web site marketing: What's Your Visitor's UPA?
Web site marketing: Simple Steps to Success
eBay UK, eBay auctions UK, make money off eBay: I Was An eBay Virgin!
Win UK competitions: Beginner To Winner
Win UK competitions: How I Raised My Family In 10 Words Or Less!
Saving money: Benefits Of Making A Budget
Saving money: Saving Money Games: Save Money
Unclaimed funds: Unclaimed Money
Create ebooks: The HOTTEST Way to Make Money Online Right Now
Create ebooks: "How to Write and Publish your own eBook... in as little as 7 Days"
Make money online: "The Lazy Man's Guide to Online Business"
Freelance writing: Writing Effectively: A Two-Part Guide to the Well-Written Text

Love-related articles on
Flirting advice: When Is Flirting a Good Thing?
Relationship advice: Finding Your Soulmate
Relationship advice: You are killing US with YOUR jealousy
Relationship advice for women: Anger and Hurt; another lonely place!
Relationship advice for women: Jealousy, a lonely place to be!
Relationship advice for women: Being Dumped, just plain sucks!
Relationship advice: To Trust or not to Trust!
Relationship advice:
Tips For Moving Forward When Your Relationship has Ended
First date tips: First Date Faux Pas!
First date tips, relationship advice: Make Mine a Large!
Breaking up: Broken Hearted vs. Broken Lusted
Relationship advice: Lies Women Tell
Relationship advice for men: How and Where to Meet Eligible Women
Flirting tips, reading body language: The Signals of Flirting
Flirting tips, reading body language: The Keys to Successful Flirting
First date: First Date Tips
Online dating tips, relationship advice: Write a Better Online Personal Ad
Online dating tips, relationship advice: First Contact: Do's and Don'ts for Replying to Personal Ads
Online dating tips, relationship advice: Love on the Internet